Allbirds
Instead of celebrities, Allbirds ads often feature sheep, which produce the wool its shoes are made of. Instead of neon pink and green, Allbirds shoes are natural white, gray and harvest rose. Instead of unsustainable manufacturing practices, Allbirds makes shoes and garments in the most ecologically and socially responsible way possible. Little wonder the world beat a path to its door.
To keep pace with rapid growth, Allbirds invests deeply in digital innovation using tools like SAP S/4HANA and SAP Concur.